
The Birth of Disney Fireworks
In the first year of Disneyland’s existence, fireworks at the park did not exist. Walt Disney and his team quickly realized that they had to come up with something that would make park guests stay in the park longer and into the evening. With an original price tag of 17 million in 1955 (equating to approximately a couple hundred million today), Walt gambled everything he had to build the park, and since every dollar was needed to recoup that investment, Disney had to come up with ideas to keep the dollars flowing in. The team knew that the longer guests … Continue reading The Birth of Disney Fireworks